Sara Barton

Tag: Branding

  • Genuine Influence? Or Sheer Ego?

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    Sara Barton
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    I’ve been following Fast Company’s Influence Project with great interest, primarily because I’m still trying to figure out exactly what it is they’re trying to accomplish. I get the whole point of using your social media influence to generate quantitative data that proves that people listen to what you say. However, this project leaves me…

  • And This One Time…at WordCamp…

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    Sara Barton
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    Bright and early this past Saturday, geeks of all kinds converged upon the OSU campus for what my husband likes to refer to as a “lovefest for dorks.” WordCamp Columbus 2/PodCamp Ohio 3 served up its usual offerings of sessions for bloggers, podcasters, and social media afficianados. Of course, I had a hard time picking…

  • A Lesson From “Slumdog Millionaire”

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    Sara Barton
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    For those of you who are movie geeks, you’re probably still overjoyed that “Slumdog Millionaire” won Best Picture at last night’s Oscar’s. I know I am. One of the things that I love about this movie is that it is a story of hope, despite what appear to be insurmountable odds (no, I will not…