Author: Sara Barton

  • A Freelancer’s Manifesto

    Ask a roomful of creative professionals why they freelance and you’ll get a wide array of answers that boil down to one of two reasons: They were forced into it by the economy and freelancing beats starvation They couldn’t stand working for “the man” anymore and decided there had to be something better “out there”…

  • How to Find the Time to Write

    As a freelance writer, the thing that bothers me the most is my inability to find the time to write. But let me clarify: the majority of my time is spent doing client work, with non-working time divided between spending time with my husband and daughter, and slaying the messy beast I lovingly refer to…

  • Genuine Influence? Or Sheer Ego?

    I’ve been following Fast Company’s Influence Project with great interest, primarily because I’m still trying to figure out exactly what it is they’re trying to accomplish. I get the whole point of using your social media influence to generate quantitative data that proves that people listen to what you say. However, this project leaves me…

  • And This One Time…at WordCamp…

    Bright and early this past Saturday, geeks of all kinds converged upon the OSU campus for what my husband likes to refer to as a “lovefest for dorks.” WordCamp Columbus 2/PodCamp Ohio 3 served up its usual offerings of sessions for bloggers, podcasters, and social media afficianados. Of course, I had a hard time picking…

  • Is There a 12-Step Program for That?

    Yet again, I have taken a break from writing my blog. It’s not that I don’t enjoy doing it, but sometimes, you just need a break. I have been freelancing like you wouldn’t believe – in fact, it is arguable that I may be working too much. I have been working various contract assignments for…

  • And Here…we…Go

    I’m back on the freelance trail…this time, as a freelance writer for another agency. The back story on this is simple: a friend quit her position as a copywriter at this agency and she very graciously suggested me as a replacement. So far, things are going great – I’m really busy (always a bonus for…

  • Coming Together for a Cause

    In case you haven’t already guessed, I’m a big believer in the power of social media. That’s why I was thrilled when I was contacted by the Columbus Hope for Haiti team to help raise awareness of their event today by including the event in my blog. The 4-1-1: Mayor Michael B. Coleman, the American…

  • Facebook as the New Twitter

    According to Forrester Research, a new behavior is emerging in the social space: people are using vehicles for rapid, back-and-forth discussion. While this was once confined to Twitter, it’s now being seen on Facebook in the form of status updates. These users are referred to as Conversationalists and they make up roughly a third of…

  • A new blog post about a few of my favorite things – jewelry, social media, and pizza – Coming Soon to a Geek Near You – http://ping.fm/r5636

  • Coming Soon to a Geek Near You

    Remember how nameplate necklaces festooned the necks of fashionistas everywhere a few years ago, thanks to the fabulous ladies of Sex and the City? Thanks to Survival of the Hippest, you can now shout your twitter pride from the rooftops…or at least across the room at a tweetup with these ultra-cool twitter ID necklaces. Available…