Author: Sara Barton
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What You Should be Doing During a Layoff
So you’ve been handed a ticket to Axeville – population: you. Suddenly, you have all kinds of time on your hands and you’re freaked out, stressed, and possibly a tad angry. Common sense says that your full-time job is now looking for work, but studies show that focusing only on job-hunting tends to a sense…
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It Looked Good on Paper
Looking good on paper – are you familiar with this concept? It’s one that makes something look great in theory, but rotten in reality – for example, communism, spandex, and New Coke. If you’re anything like me, you can’t help but be amazed at the sheer quantity of appearances President Obama has been making in…
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This Week’s Dose of Universal Truths
While many complain about being out of work, I am grateful for the opportunity to think about the things that are truly important in life – and by life, I mean marketing and advertising. I think that we can’t grow as professionals until we are able to take a step back and put things in…
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Gross and Brilliant at the Same Time
Have you seen the commercial for Boost Mobile where the woman with oh-so-long armpit hair is pitching their services? It’s brilliant AND disgusting at the same time!