facebook – Sara Barton

The Day the Facebook Died

Oct 6, 2021

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by

in Digital, Marketing, My Life as a Writer, Social Media, Uncategorized

Now that we’ve gotten past the great Facebook-Instagram-What’s App outage of 2021, what have we learned from it? And what are we going to do about it?

How to Suck at Social Media

Feb 13, 2013

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by

Sara Barton

in Social Media

There are two kinds of companies in today’s world—those who rock at social media, and those that don’t. The following is, obviously, a collection of things not to do, unless you prefer to fly under the social media radar. And, in that case, go forth and suck with style. You have my permission. Be…

All I Need to Know About Marketing, I Can Learn From Lady Gaga

Nov 30, 2010

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by

Sara Barton

in Advertising, Branding, Marketing, My Life as a Writer

Love her or loathe her, let’s face it—Lady Gaga is a genius when it comes to marketing herself. Always relevant and provocative, she’s constantly being talked about, and isn’t that what you want for your brand, whether it’s a client or your personal brand? Here’s how you can claim a little Gaga magic for yourself.…

Facebook as the New Twitter

Jan 19, 2010

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by

Sara Barton

in Social Media

According to Forrester Research, a new behavior is emerging in the social space: people are using vehicles for rapid, back-and-forth discussion. While this was once confined to Twitter, it’s now being seen on Facebook in the form of status updates. These users are referred to as Conversationalists and they make up roughly a third of…

10 Commandments for Marketing in 2009

Nov 5, 2008

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by

Sara Barton

in Advertising, Blogs, Branding, Clients, Marketing, Social Media, Video

With the change in our global economy, the time has come to re-examine how we are marketing our companies and why. Are we serving our customers in the best possible way? Does it make sense to our brand? Are we using the best possible tools to do so?

Sara Barton

Tag: facebook

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