Tag: brand
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I’ll Take a Side of Creepy With That Kids’ Meal
The gang at Crispin Porter + Bogusky is out with the latest Burger King commercial, which is sure to be a bit unsettling to the fast food-loving public. This time, the creepy King statue is hawking Sponge Bob Squarepants kids’ meals to a rewritten version of “Baby Got Back.” Is this meaningful to today’s kids?…
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A Lesson From “Slumdog Millionaire”
For those of you who are movie geeks, you’re probably still overjoyed that “Slumdog Millionaire” won Best Picture at last night’s Oscar’s. I know I am. One of the things that I love about this movie is that it is a story of hope, despite what appear to be insurmountable odds (no, I will not…
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10 Commandments for Marketing in 2009
With the change in our global economy, the time has come to re-examine how we are marketing our companies and why. Are we serving our customers in the best possible way? Does it make sense to our brand? Are we using the best possible tools to do so?
Sara Barton 