Content Strategy – Sara Barton

Snackable Content: How to Make Every Word Count

Apr 28, 2025

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by

in Branding, Content Marketing, Copywriting, Creative Strategy, Digital, Social Media

Today’s audiences are busier, savvier, and more distracted than ever. If your content isn’t easy to consume, it’s easy to ignore. That’s where snackable content comes in: short-form, high-impact content designed to grab attention, quickly deliver value, and keep your brand top of mind.

Create a Content Calendar in Seven Easy Steps

Mar 22, 2021

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by

Sara Barton

in Blogs, Content Marketing, Copywriting, Digital, Uncategorized

Last week, we talked about why you need a content calendar. Now, we’re going to dive in and actually do it. Ready?

Content Calendars Aren’t Just for Nerds Anymore

Mar 15, 2021

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by

Sara Barton

in Blogs, Content Marketing, Copywriting, Digital, Marketing, Social Media

While you know you need to create content on a regular basis, actually conjuring up material is another story altogether, which is why you need a content calendar.