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Sara Nichols Barton

Copywriter. Content Strategy. Creative Direction.

Tag: Copywriting

Creating a Great Landing Page

Posted on March 1, 2021March 1, 2021 by Sara Barton

Landing pages are a crucial element in your content marketing game because they convert casual users into customers.

Writing for the Web 101

Posted on May 21, 2019 by Sara Barton

Writing for the web is quality writing. Period. Learn how to improve your site’s rankings by mastering these basic writing techniques.

Four Essential Copywriting Techniques for Content Marketers

Posted on March 31, 2019 by Sara Barton

Want to make a copywriter cringe? Refer to their work as content. Why? Because there’s a sharp difference between copywriting… Read more Four Essential Copywriting Techniques for Content Marketers

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