A few weeks ago, a robin built a nest on our neighbor’s porch. Since then, my family has become deeply, emotionally invested in three tiny birds my daughter named Thing 1, Thing 2, and Jim (who is significantly larger than his siblings and carries himself with the confidence of someone who pays taxes).
Every morning and evening, we’d check on them. Three tiny heads poking out of the nest, mouths open, waiting for food. Then suddenly, almost overnight, they started looking less like babies and more like actual birds. They were bigger, restless, and a little crowded in the nest they once fit inside so easily.
A couple of days ago, Jim made a break for it. Honestly, it felt abrupt. One minute, he was wobbling around the edge of the nest looking uncertain, and the next, he was gone. Within a day or so, Thing 1 and Thing 2 followed, and for some reason, I haven’t been able to stop thinking about it.
Maybe it’s because birthdays always make me reflective. Or maybe because there’s something strangely emotional about watching something outgrow the place that once kept it safe.
When I was younger, I thought growth would feel obvious as it happened. I thought there would be clear milestones where you’d suddenly feel confident, established, and fully formed, especially creatively. Instead, most evolution feels gradual until one day it doesn’t. One day, you realize the space you’ve occupied for years suddenly feels too small, and you start to want more.
For a long time, I’ve identified very clearly as a copywriter. Writing built my career, giving me opportunities I never imagined I’d have. It taught me how to pay attention to people, how to find emotional truth inside complicated ideas, and how to make someone feel understood with a single sentence. But lately, I’ve realized I’ve been evolving into something else, too.
Somewhere along the way, I became the person mentoring younger creatives. The person shaping presentations before the first line of copy was ever written. The person thinking about pacing, narrative tension, emotional resonance, and how ideas move across platforms, personalities, and rooms. I started caring less about writing the cleverest line and more about building ideas people could actually feel.
I think part of getting older is becoming honest about when you’ve outgrown an old definition of yourself. Not because you’re rejecting who you were, but because growth asks something different from you eventually.
That realization feels especially strange in creative industries, where so much of your identity gets tied to your role. We hold onto titles because they help us explain ourselves quickly, but people evolve faster than titles do.
The creative industry itself is evolving too—AI is changing things. Agencies are changing. The pace is relentless, and everyone seems a little uncertain about what the future is supposed to look like.
Uncertainty isn’t always a bad sign. Maybe sometimes it’s just evidence that you’re standing on the edge of something larger than the version of yourself you started with.
That’s what I keep thinking about when I picture Jim awkwardly launching himself out of that nest before he was fully ready. Because I don’t think growth usually feels graceful while it’s happening. It tends to feel uncomfortable, exposed, and more than a little untethered.
I think most of us spend years waiting to feel fully ready before allowing ourselves to evolve publicly. Before admitting we want more, taking up more space, and eventually becoming someone new.
But maybe readiness is overrated. Maybe at some point, you just reach the edge of the nest and realize staying put feels scarier than trying. And honestly? I think there’s something beautiful about that.

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