Focus CFO

FocusCFO is one of the largest and most influential Chief Financial Officer (CFO) outsourcing services companies in the nation. To increase market share, they identified a need to create a marketing approach that would engage business owners and strategic partners in their services. The company partnered with Origo Branding to develop a new brand, and marketing and digital strategies to grow their company’s awareness in new and existing markets.



  • Blog Strategy
  • Brand Strategy/Positioning
  • Copywriting
  • Messaging Strategy
  • Print Collateral
  • Social Media
  • Website


Creative Direction: Tommaso Ciaffoncini

Art Direction: Karen Hagans

Graphic Design: Kelly Kistler


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