For over 16 years, I’ve been helping brands tell their stories in a way that connects, engages, and inspires. With a background in journalism and a passion for creative problem-solving, I’ve had the opportunity to craft campaigns for brands like AstraZeneca, embecta, GE HealthCare, Medtronic, Eli Lilly, McDonald’s, and Roche.

I love working at the intersection of creativity, strategy, and technology—finding fresh ways to bring ideas to life through compelling content, harnessing AI-driven insights to enhance storytelling, and developing innovative 360 campaigns. By leveraging predictive technologies and machine learning, I craft messaging that resonates more deeply and adapts in real time to audience needs. Along the way, my work has been recognized by organizations like Cannes Lions, PM360, MarCom Awards, AVA Digital Awards, PR Daily, and the Viddy Awards, but what matters most to me is creating work that changes lives.

If you’re looking for thoughtful, strategic copy that delivers results, let’s talk.

See my work